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Why you should advertise with us?

Reaching the Northwest’s Asian communities may be easier than you think.

Asian Pacific American communities have been called, “The market of the 21st century.” And the Pacific Northwest’s Asian Pacific American communities are among the nation’s most dynamic! Consider becoming a business partner with their preferred sources of news and information — the Northwest Asian Weekly and Seattle Chinese Post! The Northwest Asian Weekly offers readers more news and advertising than any other Asian newspaper in the region.

Our readers trust us because they know our goal is to empower the Asian Pacific American community. In 1992, the Northwest Asian Weekly raised over $40,000 for a nursing home. So far, we have raised over $500,000 for charitable organizations. And every year the Northwest Asian Weekly Foundation sponsors important training programs for our future leaders–our youth.

With a committed readership of 25,000, the Northwest Asian Weekly can offers its readers more news and advertising than any other Asian newspaper. We pride ourselves on giving special promotional support to our business partners, including opportunities for feature articles and introductions to local community groups. Please consider our sister publication, The Seattle Chinese Post.
How to advertise with us

• E-mail your ad to one of the ad representives below:
+ Kelly Liao: kelly@nwasianweekly.com
+ Connie Sugahara: sugaharachin@msn.com
+ John Liu: gon@nwasianweekly.com
+ Rebecca Ip: rebecca@nwasianweekly.com
• Prepayment is required for new accounts.
• 1 – 2 tear sheets will be sent for each ad UPON REQUEST.
• Deadlines for advertising materials is Tuesday at noon.

Ad specs

To help us to serve you better, please follow our ad specs as follow:

• PDF files must be “Press Optimized” with all images embedded, all fonts embedded, all colors in a printable color space, with correct layout properties and printer marks.
• No Pantone colors and Spot colors should be used.
• Ad should be CMYK, black should be 100% black (C=0, M=0, Y=0, K=100%)
• If black and white ad, color file should be in Grayscale for better printing.
• Accept JPG, PDF, TIFF, EPS, AI, and PSD. PDF preferrable.
• Resolution must be at least 300 dpi.

Your organization’s promotional and advertising goals are important to us. We’ll help you design the tools you need to reach the Pacific Northwest’s Asian/Pacific American decision makers!

Ad Rates for Northwest Asian Weekly and Seattle Chinese Post newspaper:

dimension in inches
NWAW = Northwest Asian Weekly | SCP = Seattle Chinese Post

for better visualization, please click here to see ad placements

Front page = 10.25 x 2.5
NWAW: $918

Front full page, color only = 10.25 x 12.25
SCP: $1,806

Front half page, color only = 10.25 x 7.25
SCP: $1,342

Full page = 10.25 x 15.5
NWAW: $1,037
SCP: $806

1/2 page = 7.25 x 10.25
NWAW: $743 vertical
NWAW:  $586 horizontal
SCP: $596 vertical
SCP: $492 horizontal

1/3 page = 10.25 x 5
NWAW: $607 vertical
NWAW: $449 horizontal
SCP: $512 vertical
SCP: $407 horizontal

1/4 page = 7.5 x 5
NWAW: $355
SCP: $302

1/6 page = 5 x 5
NWAW: $259
SCP: $210

1/8 page = 4.75 x 3.5
NWAW: $214
SCP: $182

1/12 page = 4.75 x 2.38
NWAW: $149
SCP: $135

1/18 page = 3.27×2.38
NWAW: $86
SCP: $78

Ad Rates for our Web site:

Text Link Rates:

• Nonprofit price: $500/year
• For profit price: $700/year

• Link ad will be relocated every week
• You may choose where to place your ad within these 3 locations: news, features, or calendar section
• If $500 or less, have to pay up front
• PROMOTION: Buy one month, get one free (one time offer only)
  
• Link ad will be within an article

Value Package for Print Advertises:

• Only 15% additional of the print ad to advertise online
• Ad appears online for one week only
• Ad will appear on designated advertising pages only

Web Ads:

• Will be in a rotation among a maximum of three ads
• Flash ads OK
• Web-ready ads are preferred
• If ad design services are needed by NWAW, there is a 10% additional fee

Homepage Banner Ad = 468 x 60 (pixels)

• $700/month
• $2,500/6 months
• $4,500/year

Homepage Block Ad = 300 x 250 (pixels)

• $800/month
• $3,000/6 months
• $5,000/year

Homepage Button Ad (top) = 125 x 125 (pixels)

• $300/month
• $1,400/6 months
• $2,500/year

Homepage Button Ad (bottom) = 125 x 125

• $250/month
• $1,200/6 months
• $2,200/year

In-site Banner Ad = 468 x 60 (pixels)

• $600/month
• $2,200/6 months
• $4,000/year

In-site Button Ad (top) = 125 x 125 (pixels)

• $200/month
• $1,000/6 months
• $1,900/year

In-site Button Ad (bottom) = 125 x 125 (pixels)

• $150/month
• $700/6 months
• $1,200/year